Developing an infodemic insights report is one of the key actions taken by infodemic managers to help health authorities and partners identify, questions, concerns, information voids, narratives and circulating mis- and disinformation on a particular health topic and propose preventive and corrective actions toward mitigating the infodemic. This course, which is part of the “Infodemic management course series” provides an overview of the steps the learners can take to plan for and develop an infodemic insights report.
Language: English
Health topic
Course information
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Overview: The OpenWHO course “Infodemic management: developing an infodemic insights report” is intended for anyone interested in building capacities on how to plan for and develop a meaningful infodemic insights report to inform public health authorities’ interventions.
In the future, infodemics will accompany all epidemics. Infodemic management is the systematic use of risk- and evidence-based analysis and approaches to prepare for, prevent and manage these infodemics and reduce their impact on health behaviours during health emergencies.
The actions an infodemic manager would take include collecting data, conducting integrated analysis, developing strategies, implementing them, and monitoring and strengthening infodemic management actions.
An infodemic insights report, as a routine report for health authorities and stakeholders that synthesizes data and outlines recommendations for solutions to potential and emerging issues, is a key component to this comprehensive infodemic management strategy. In this course, participants can expect to learn how to collect the right mix of data available, what are the skills needed to analyse and compile the report findings, how to disseminate the report and how to track infodemic management actions that are taken. Completion of the final test will allow participants to obtain a record of achievement.
Duration: Approximately 2 hours.
Certificates: A certificate of achievement will be available to participants who score at least 80% of the total points available in the final assessment. Participants who receive a certificate of achievement can also download an Open Badge for this course. Click here to learn how.
Should you be interested in learning more about other aspects of infodemic management, please refer to the remaining modules of this course series:
- Infodemic Management 101
- Infodemic Management: Addressing health misinformation
Infodemic Management: Social marketing and message testing methods
Infodemic Management: Defining a taxonomy for social listening
Infodemic Management: using human-centered design good practices
Infodemic Management: Working effectively as an infodemic manager in the field
What you'll learn
- Describe the relevant expertise needed to build an infodemic insights report through all five steps
- Frame infodemic concerns in a public health context
- Identify and assess quality and provenance of data sources
- Prioritize regularly recurring data sources and choose analytic methods
- Develop and prioritize intelligence from different data sources on which to conduct integrated analysis
- Make cohesive arguments and strategic recommendations for infodemic insights in a digestible format
- Streamline report production to respect timely, routine dissemination to relevant stakeholders
- Monitor the actions taken following the insights report
Course contents
Introduction to the course:
This introductory module gives an overview of what an infodemic insights report is. It outlines how infodemic insights benefit from integrated analysis of diverse data sources to show a comprehensive picture of how people, communities, health systems and societies are affected by an infodemic, how it shapes the information environment and how it may impact their attitudes, awareness, perceptions and health behaviours.Module 1: Step 1: Choose the question you want to answer:
By the end of this module, you will be able to choose questions that infodemic insights report can help you answer.Module 2: Step 2: Gather your data sources:
By the end of this module, you will be able to identify data sources; assess quality and provenance of data sources; prioritize regularly recurring data sources; choose analytic methods.Module 3: Step 3: Conduct integrated analysis of intelligence from data sources:
By the end of this module, you will be able to describe the benefits and limitations of types of data sources available for infodemic insights; develop and prioritize intelligence from different data sources on which to conduct integrated analysis with your insights team; create a codebook and consider an appropriate framework.Module 4: Step 4: Develop an infodemic insights report, including strategies & recommendations:
By the end of this module, you will be able to create a rapidly reproducible report format; make cohesive arguments and strategic recommendations for infodemic insights in a digestible format; streamline report production to respect timely, routine dissemination.Module 5: Step 5: Disseminate the infodemic insights report & track actions taken:
By the end of this module, you will be able to disseminate report widely to relevant stakeholders; monitor the actions taken following the insights report.Final Assessment
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Certificate Requirements
- Gain a Record of Achievement by earning at least 80% of the maximum number of points from all graded assignments.
- Gain an Open Badge by completing the course.